In class, we recently started working on a team project. I have had to plan with others on how to make a final product and we had to divide the work. The different people in the groups had different jobs, and my job was to create the graphics and logos. I decided to research ways to improve logos and graphics for a video. I found that a good technique to use is to combine an image with text. It gives a sense of cleverness, as you can combine a symbol for your company with text. Another tip I found was to pick colors carefully. Colors are very important in giving your logo the feel you want. The last thing I learned was to not make a logo too complex. You want it simple enough to be understandable, but also complex enough to be creative. Logos that are too complex will be confusing and hard to understand and logos that are too simple will look pointless and effortless.
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AuthorThis is the blog feed of Cooper Oljeski for Fundamentals of Design and Animation. Archives
May 2018
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The views and opinions expressed in this blog are solely those of the author and do not represent those of Durham School of the Arts or Durham Public Schools.
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